ICE Professional - Keep My Blonde

Preserve your blonde with a formula containing violet pigments that effectively neutralise undesired yellow tones, imparting a cool shade while deeply moisturising the hair structure for vibrant, lustrous locks.

The ICE Professional Keep My Blonde range counteracts brassiness and promotes gloss and shine, keeping blonde, bleached, grey and highlighted hair looking fresh, bright and luminous. Developed to professional standards and available for trade supply to salons and retailers across the UK.

Key Benefits

  • Contains violet pigments to neutralise yellow and brassy tones
  • Imparts a cool, fresh shade to blonde and highlighted hair
  • Deeply moisturises the hair structure for lasting condition
  • Promotes gloss and shine for vibrant, lustrous locks
  • Professional-grade formulations for salon and retail use
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